Week 11

 This week I learned a lot of interesting facts about Landing Page Optimization & Website Optimizer and Basic SEO.

Three aspects about optimizing my site caught my attention and those that I would like to implement, such as adding a testimonial page so that other people can see what my business has done for them, also putting trust icons such as the visa icon to give them confidence and security in my business and finally good calls to action.

Another thing I learned was about SEO, I had heard about it in ads that appear in YouTube videos but I didn't know its meaning, I always skipped them, but I discovered that it is super important to drive traffic to my website. One aspect that caught my attention was the content and unique value that my website can have, content that will not be repeated anywhere else and therefore my site is the right place for visitors.